As part of the Mobile World Congress ’s NFC Experience, the four partners work together to provide a contactless mobile payment experience.
CaixaBank, Gemalto, Telefónica and Visa Europe will provide a payment application for 3500 participants at the Mobile World Congress, which will be held in Barcelona from February 25 to 28. Developed by Telefónica Digital, this application will enable delegates to use prepaid cards developed specifically for mobile payments (which can be used with Visa ’s contactless payment technology) for contactless mobile payments. The card was issued by MoneyToPay, a new prepaid business subsidiary founded by CaixaBank.
Participants will experience this service on Xperia ™ smartphones provided by Sony Mobile CommunicaTIons and use wallet technology developed by Telefónica Digital.
The application will be pre-charged with 15 Euros, allowing delegates to make payments at contactless payment terminals throughout the Fira Gran Via exhibition hall. In addition, the application also supports all 16,000 Visa contactless payment terminals in shops, commercial centers and urban markets, as well as CaixaBank's 700 taxi terminals installed in Barcelona for payment.
GSMA Chief Marketing Officer Michael O'Hara said: "GSMA is very pleased to launch the NFC experience for the Mobile World Congress 2013, giving attendees the opportunity to experience the potential of NFC technology in the venue of the Mobile World Congress and Barcelona. We hope that all participants Take this opportunity to experience the many benefits of NFC-from location visits to retail transactions and transportation. "
Sandra Alzetta, Senior Vice President of Visa Europe, said: "The number of contactless transactions in Europe increased fourfold in 2012 and will also increase fourfold this year. Today, more than 2.5 million contactless transactions occur in the UK each month. Contactless Cards are naturally transitioning to mobile devices, and we see a positive response in the market that has commercialized such services. "
Miguel Ãngel Pozuelo, head of new product and service development at CaixaBank, said: "Innovative strategies are critical to CaixaBank. The development of new payment products is designed to meet the various needs of its 13 million customers. In fact, CaixaBank has already promoted the creation Spain ’s first electronic money operator dedicated to the field of prepaid cards, Money to Pay, to promote new payment methods related to technological developments such as NFC mobile devices and online wallets. "
Jean-Claude Deturche, Senior Vice President of Gemalto Mobile Financial Services, said: "Mobile World Congress has a variety of events and a crowd of people attending conferences and presentations. It is an ideal environment for experiencing the speed and convenience of contactless services. Gemalto has many The world's leading mobile operators, banks, retailers, transporters and service providers are at the core of 50 mobile NFC projects. Since payment is one of the pillar services in the NFC ecosystem, globalization is taking place. "
Fernando Abella, head of Telefónica Digital Spain, said: "Telefónica Digital ’s wallet technology will enable our customers to make payments easily and securely using mobile phones. Telefónica is committed to providing mobile payment capabilities to its customers across Europe, including launching in important markets such as Spain Commercial NFC service. "
The market potential of NFC is huge-nearly 1.5 billion SIM phones will be sold globally between 2010 and 2016, supporting more than $ 50 billion in transactions worldwide during this period, and this momentum is still growing. In addition, the deployment of NFC-ready point-of-sale terminals will grow significantly, from 3.9 million units in 2011 to 43.4 million units in 2017, and 53% of all point-of-sale terminals worldwide are NFC ready.
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